I'm very particular about my socks...for working out and just casual wear. Socks do make a difference. And these socks are tremendous! They have the right thickness, not too thin or thick. They have excellent cushioning in the right places, the right elasticity for the socks to stay up without being too tight. And the cost of these socks is the best deal I've ever gotten for socks. A pk of 3 pairs runs about $19.00 or about $6.50 a pair! I've bought Thorlo and Wigwam for up to $14-$15 for one pair! And these Under Armor socks have proven to be much better socks in all areas. One heck of a bargain, but I bet this price will not stay this low for long once word gets out what a great product it is. I purchased my second 3 pack within a week after receiving my first order. Could not be more satisfied!